PG04 Case Study Report Builder

Principles of Business and Management (PG04), Assessment 1. Answer the questions, build each paragraph, and write a 1,500-word report on one real company.

Start here

Pick one real company. Then work through the steps in order. Each paragraph has a few questions. Research, answer them in your own words, press the button to put your answers in the draft box, then edit them into a real paragraph. Finish with sources, then the full draft.

Your official brief decides. This builder follows the PG04 Written Report with Oral Exam brief (Assessment 1, 50% of the module). Report: maximum 1,500 words, submitted on Moodle by 14:00 CET, Wednesday 11 November 2026. Click "Submit" and do not leave it as a draft. Oral exam: Thursday 12 November 2026 from 09:00, 8 to 10 minutes. Attendance is mandatory and there are no late arrivals. Your time slot is in a separate document from your teacher. If anything here differs from the brief, follow the brief.
Write the report yourself. The brief allows AI for brainstorming, research questions, study plans, understanding theories, grammar and proofreading, and finding possible sources. It does not allow AI to write the full assignment, generate complete sections, produce conclusions without your own analysis, or create references you have not verified. You must not copy from websites, Wikipedia, AI tools or other students. In the oral exam you must be able to explain everything you submit. This builder only asks questions. The words are yours.
Your work is private. There is no account and no server. Everything you type stays in this browser on this device. Use Save to my device at the bottom of the screen often, and Open saved work to continue later or on another device.

Report structure

The seven parts required by the brief, in order. The brief gives a maximum of 1,500 words in total and does not set a length for each part. The word targets below are only a suggestion to help you stay under the limit.

PartSuggested wordsWhat the brief says it includes
1. Introductionabout 150Overview of the organisation; company background; industry and market position.
2. Organisational Structureabout 280Type of structure; centralised vs decentralised decision-making; advantages and disadvantages; impact on communication and efficiency.
3. Organisational Cultureabout 280Analysis using relevant models (for example Schein's Model, Handy's Culture Types); core values and workplace culture; effects on employee motivation and performance.
4. Leadership Analysisabout 280Leadership style(s) shown in the organisation; examples of leadership practices; impact on organisational success.
5. Evaluationabout 350Strengths of the current structure, culture and leadership; challenges or limitations; recommendations for improvement.
6. Conclusionabout 120Summary of main findings; final evaluation.
7. Referencessee your briefAPA referencing. Minimum 3 references.
Required and suggested. The seven parts, the APA style and the minimum of 3 references are required by the brief. The brief does not say whether headings or the reference list count towards the 1,500 words, so ask your teacher. This builder counts only your paragraph drafts. The number of paragraphs and the word targets are suggestions: add, merge or drop paragraphs as your company needs.

Use appropriate headings and subheadings. Write clearly and concisely. The assignment is about how structure, culture and leadership interact and affect each other and the company's performance, so keep linking the three. Include practical examples. Proofread carefully.

Requirements checklist

From the brief. Tick things off as you go. Ticks are saved with your work.

How your report is assessed

CriterionWeightTop band looks like
Organisation background and context10%Comprehensive understanding
Organisational structure analysis20%Critical and detailed analysis (descriptive only is the lowest band)
Organisational culture analysis20%Excellent application of theory
Leadership analysis20%Strong evaluation supported by evidence
Recommendations and conclusion10%Insightful and realistic recommendations
Research and referencing10%High-quality sources and accurate referencing
Oral examination10%Excellent understanding and confident responses

Bands: Excellent 90 to 100, Good 70 to 89, Satisfactory 50 to 69, Poor 0 to 49. Describing is not enough: the brief says you must not present information without analysis.

The paragraph formula

Use this in every analysis paragraph.

1. PointWhat am I claiming?
2. EvidenceWhat example or source supports it? (Cite it.)
3. AnalysisWhat does it mean? Why does it matter for performance?
4. LinkHow does it connect to the other two areas: structure, culture, leadership?
Description alone earns little. Say what it means and why it matters.

Quick reminders of the theories (check these in your course notes and sources)

TopicIdeas you can look up and apply
StructureFunctional, divisional, matrix, flat, tall, hierarchical, network. Centralised or decentralised decisions.
ScheinThree levels of culture: artefacts, espoused values, basic underlying assumptions.
HandyFour culture types: power, role, task, person.
LeadershipFor example autocratic, democratic, laissez-faire, transformational, transactional, servant. Use the styles from your course.

This is a memory aid, not content for your report. Read about each idea in your course materials and in a source you can cite.

Report builder

For each paragraph: answer the questions in your own words, press Put my answers in the draft box, then edit the result into a real paragraph. New here? Open Guide in the steps bar first.

Word count

Oral exam preparation

After you submit, you have an individual oral (8 to 10 minutes) with the teacher and an academic panel. You discuss your analysis, explain your recommendations, and show you understand the theories you used. Prepare short answers in your own words. They are saved with your work but are not part of the report.

Your sources

The brief requires a minimum of 3 references in APA style. It asks for academic and professional sources, and all sources must be correctly referenced and verified. This tracker is for you. Your reference list goes in the next step.

References

Required. APA style, minimum 3 references. Check that every source is real and that you have read it.

If you used AI for anything the brief allows, note what you asked and what you did with it. This helps you explain your work in the oral. Never paste AI text into your report.

Full draft

All your paragraphs in order, ready to copy into your document. Formatting and layout are your job in your document. Then submit on Moodle and click "Submit".


Saving and continuing

Ready.